If you like the kitsch accessories by Tatty Devine, then you should probably take a looksie at Me and Zena. Zena McKeown’s story is a familiar one. After graduating from Edinburgh College of Art with a BA in Visual Communication, she moved to London (in her own words) “shouting things about unicorns, gold and love”. But unlike the mass of drones that let their childlike whimsies become quashed by ‘real life’ and ‘responsibility’, Zena put her ideas into action.

She transformed her love of small, shiny, symbolic things into a brilliant range of necklaces and rings and more. Drawing inspiration from a range of concepts and designers, she has managed to produce her own unique range of jewellery which has caught the eye of fashionistas everywhere. With a collection that draws on traditional jewellery, such as you might find at 77Diamonds or Ernest Jones, and fuses it with bold, almost cartoon-ish designs, it’s no wonder she’s making a splash within the world of accessories. You might have even spotted a number of her pieces being sported by celebrity fans of the range.Her line of accessories have now been given a helping publicity hand, with the likes of Peaches Geldof and Sarah Harding seen out on the town with a Me and Zena of some description.

If you are feeling despondent and under-energised, perhaps Me and Zena can help you out. Not only with its quirky designs, but also with the ideology built into every item telling you not to give up on your dreams of rainbows and gold and good times in the sun.

Top picks from the current collection have to be the ‘HMS Heartache’ Ship’s Wheel Necklace. This would really work well with the current trend for anything nautical, ay ay cap’n! We also love the ‘Love & Hate’ tattoo necklace, very Amy Winehouse, and the ‘Yeah!’ chunky necklace is pretty cool too. But our favourite has to be the ‘Girls Who Like Girls’ perspex brooch, which I imagine would look a treat on Katy Perry.

The collection is all online at Lazy Oaf.

Words: Amelia Phillips