In the UK we are so over-run with electro it’s surprising that we don’t blast out an electro bleep or squeak mid sentence! So, now we are introduced to Rochelle – an electro-pop three-piece hailing from West Yorkshire. So what makes us pay attention to Rochelle over any of the bazillion other supposed electro crossover acts?

Well lead singer Lydia has oodles of sass for starters, not to mention her memorizing vocals that encapsulate such a seductive allure that even Alan Carr would blush after a chance encounter. Tracks like single ‘Fer De Lance’ infuse sophisticated pop dashes with a notable dance edge to produce nuclear results – hey Fat Boy Slim obviously agrees as he’s just signed them up to his Southern Fried Records label.

Fused caught up with the Rochelle to talk Hovis, Southern Fried Records and socks!
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Photo by Richard Homer

A lot of the indie-rock, nu-rave, Vice style bands emerging at the moment, I find, seem to create an almost blinding mass of sound all merged into one genre. With this blindness I’ve found my natural increase in other senses has led me deeper into things I like and the need to find a more original sound takes over. The further I look, the more interesting it gets. This increase of senses brought me to the stage front of ‘The Band of Horses’.

If you haven’t heard the Band of Horses, then Ben’s distinctive voice added to the small American band sound and thought provoking song writing will suck you into a world of your own. This may be the world he was in, or may be somewhere else completely different, but as long as you get taken somewhere (innuendo intended) you’ll guarantee to put a smile on his face.

I speak to Ben Bridwell and Ryan Monroe shortly before their Birmingham gig.
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Adam Green - Photo by Will Sterns

If there ever was a clear-cut case of market saturation then it’s singer songwriters. It’s like every fuckwit that grabs a guitar out of their rooms at house parties has decided ‘actually I can make it in the music industry and the world is finally ready for my salt-of-the-earth mockney bad-grammar take on modern life’ CONTINUE READING THIS POST >